Fair trade is a global movement made up of a diverse network of producers, companies, consumers, advocates, and organizations putting people and planet first. The Fair Trade Certified™ seal represents thousands of products, improving millions of lives, protecting land and waterways in more than 45 countries.

Fair Trade USA

Benchmarking and recognition programs are used by sustainability systems to collaborate with market actors in order to augment sustainability reach and impacts.

InsightsFuture worked closely with Fair Trade USA in assurance system assessments to explore broadened collaboration with other sustainability programs. We led Fair Trade USA in the development of an enhanced benchmarking tool useful for assessing the principles and latest best practices in sustainability standards assurance. The assessment tool was used to benchmark the practices and operations of two other sustainability systems while taking into consideration opportunities to identify and leverage their program strengths.

The results of applying assurance system best practices and innovations expertise were:

  • insights into areas of alignment and improvement of the other systems’ assurance programs
  • completed due diligence processes to enable next steps in collaborations
  • a list of management tools and assurance system monitoring processes to keep pulse on the health and risks of the collaborations over time
  • a set of data-driven approaches to monitor assurance collaborations, including the use of a risk register in ongoing management reviews

A set of detailed recommendations and actions were provided to ensure collaboration success and to protect the rigor of Fair Trade USA certification over time.